🗒️ Understand your developer audience
Developers come in all shapes and sizes. Whether you try to group them by the technologies they use, their coding background, their professional status, their demographics or their motivations, the conclusion is the same. The developer population is not a single homogeneous mass that may be expected to behave in a coherent way.
At /Data we spend all our efforts in understanding developer audiences in depth. We have designed a special webinar focusing on developer psychographic profiles.Understanding the psychographics of your developer audiences is key in building effective communication channels with them.
In this webinar we’ll show you how psychographic profiles differ across development sectors (such as web, augmented reality, and machine learning), age groups, roles, and more. One size does not fit all, and to maximize the return on your dev marketing budget you need to align your messaging with what appeals to your specific audience.
You will learn :
✔️ How developers perceive themselves, based on a set of 21 descriptions
✔️ How the psychographic profiles differ across development sectors, age groups, roles and more
✔️ How psychographic profiles are correlated to technology choices
Don't worry if cannot make it to the live webinar.
Just sign up to get the free recording.
Sign up here 👉www.weknowdevelopers.co