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Twan kruiswijk
Twan kruiswijk

Posted on • Originally published at twankrui.com

From building to selling - EP.14

Welcome to day fourteen of the Crossroad build journey! This series follows my journey of indie hacking a product from building to selling. If you missed day thirteen, you could check it out here.

And the journey of building the product is almost coming to an end! 😮

Wrapped up the codebase with templates. 🏗

Finally, I wrapped up the codebase for V1! All the blocks are battle-tested, the readme includes some instructions, and I also included a license file. But there was one thing still on my to-do list; the starter templates.

When I started coding the blocks for this project, I thought it would be a good idea to include a couple of templates. This way, people don’t have to start with a blank canvas. They can then add/remove some blocks or keep them and just update the content.

I created the templates based on a couple of personas I defined during the design phase:

  1. The video creator
  2. The blogger
  3. The developer
  4. The publisher

These templates include blocks specifically crafted for these target groups. And besides these templates, it also ships with two link in bio templates, which come with the free and lite versions of the product.

Shipped the product to Gumroad. 🚢

After making the final commit to Github, it was time to package everything up. I created a zip for each package and uploaded them to Gumroad.

And with that done, I can now officially start selling the product! 🥳

Wait a minute… Selling? Maybe I first have to focus on some marketing before saying that I can start selling the product, haha.

So now that I am almost at the point of launching this thing, what is my goal?

My goal is to sell at least 100 copies of Crossroad. I know the target audience is there, so it’s up to me and my marketing skills to reach and convince these 100 people to buy the template.

However, let’s be honest, I think I am already going through the roof once I make a single sale. 😅

You know what really grinds my gears? ⚙

One thing that really grinds my gears is that I had to make a separate product for the free version of Crossroad. If you provide a free version as a variant, the customer has to manually fill out the price of the lite/pro variant of the product to be able to go to the checkout. 🤦‍♂️

Why won’t the price field update to the product’s price when you click on one of the paid variants? If I hadn’t noticed this, it would have cost me sales & support tickets.

UGH. Oh well, at least I caught that before launch.

Get Crossroad before launch today! 🚀

It depends a little on when you are reading this, but since you’ve been following along with this journey, I wanted to thank you for your support by giving you early access to the product.

THAT’S GENEROUS OF YOU, TWAN. You might think. Well, wait, there’s more!

If you use the code iamalegend, you’ll get %10 of both the lite and pro versions.

Click here to open the Gumroad page.

See you on launch day! 👋

Tomorrow is the big day, launch day! I am currently working on the launch materials, and while it’s going to be tight, I think I’ll make it before tomorrow afternoon. If you have the time tomorrow, please keep an eye on my Twitter and give the product an upvote on Product Hunt.

I am incredibly excited about the launch. I hope you share some of this excitement.

Thanks again for reading this build log. Have a great day, and I’ll see you tomorrow!

With love,

Twankrui

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