Certainly! Let's dive into the world of Microsoft Advertising campaigns. 🚀
1. Audience Campaigns:
- Audience campaigns leverage Microsoft AI to display compelling ads to your ideal audience across various web placements. These ads can appear on sites like MSN, Microsoft Start, Microsoft Edge, Outlook.com, and publisher partners. For more details, check out What are audience campaigns? and learn how to create an audience campaign.
2. Performance Max Campaigns:
- Performance Max campaigns focus on assets and allow you to manage campaigns easily. Optimize ads to reach the right audience at the right time across the entire Microsoft Advertising Network. Learn more about Performance Max campaigns and how to create one.
3. Search Campaigns:
- Search campaigns display your ads to potential customers actively searching for your products or services. Microsoft Search Ads appear alongside search results on platforms like Microsoft Bing, AOL, Yahoo, DuckDuckGo, and more. Dive into Microsoft Search Ads and explore how to create a search ad campaign.
4. Shopping Campaigns:
- Shopping campaigns allow you to create product ads using imagery and data from your Microsoft Merchant Center store's product feed. These ads appear on search results pages. Get started with Microsoft Shopping campaigns and create product ads.
Remember to organize your campaigns into ad groups, confirm that everything is enabled, and check your payment method. If you need more guidance, explore the Learning Lab
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