Thanks for sharing, I started to learned and implementing a11y around 6 month ago. I feel really close to this subject. Any advice on how to make understand all stakeholders about the benefits of A11Y (UX UI teams, clients… etc.)?
Hi! Thank you!
One of the most effective way is to organize an Empathy lab.
Get an eye mask and an headset.
Ask the users to wear them, start the screen reader and then guide them through the experience of navigating the web app.
For many people, the experience is illuminating. Before that, they had no clue about what it really means for blind customers to navigate the website.
They are gonna feel all the discomfort of a website which did not take into account ALL the users.
Such experiment is designed to underline the difficulties of visually impaired customers, but similar experiments can be done also for physical impairments (i.e. ask people to use a pointer stick held in their mouth instead of typing directly on the keyboard).
Even though A11y is just the right thing to do, you know that everything in business is a trade off, so you still need to support your claims with data. How many people suffer some sort of visual impairment (color blind, partly blind or completely blind) ?
Same goes for other type of impairments.
The numbers unfortunately are really big and so it is the loss of income for the company that is neglecting A11y.
-Nicola
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Thanks for sharing, I started to learned and implementing a11y around 6 month ago. I feel really close to this subject. Any advice on how to make understand all stakeholders about the benefits of A11Y (UX UI teams, clients… etc.)?
Hi! Thank you!
One of the most effective way is to organize an Empathy lab.
Get an eye mask and an headset.
Ask the users to wear them, start the screen reader and then guide them through the experience of navigating the web app.
For many people, the experience is illuminating. Before that, they had no clue about what it really means for blind customers to navigate the website.
They are gonna feel all the discomfort of a website which did not take into account
ALLthe users.Such experiment is designed to underline the difficulties of visually impaired customers, but similar experiments can be done also for physical impairments (i.e. ask people to use a pointer stick held in their mouth instead of typing directly on the keyboard).
Even though A11y is just the right thing to do, you know that everything in business is a trade off, so you still need to support your claims with data. How many people suffer some sort of visual impairment (color blind, partly blind or completely blind) ?
Same goes for other type of impairments.
The numbers unfortunately are really big and so it is the loss of income for the company that is neglecting A11y.
-Nicola