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Under the Hood of Developer Marketing

MasterTips: Defining Success & Metrics in DevRel

Theme of the week:

Defining success & metrics 

Today's Under the Hood of Developer Marketing podcast episode is called “Defining sucess and Metrics in DevRel". It's part of our MasterTips series, where we share with you tips and best practices from leading professionals.

This time around, we brought together 4 industry leaders to discuss how they define success in a panel held on October 6, during the Future Developer Summit Episode 3.

The panellists:

- Lori Fraleigh, Principal Group Product Manager, Azure SDKs at Microsoft

- Christie Fidura, Director, Global Developer Marketing at Salesforce

- Jennifer Hooper, Sr. Director, Developer Marketing, Brand & Content at Armory

- Amara Graham, Head of Developer Experience at Camunda

Host: Moschoula Kramvousanou, Head of Client Relations at SlashData

Some of the topics discussed are:

  • What is success?
  • How do you measure the success of your developer relations?
  • What metrics do you use?
  • What tips do you have for our listeners? And more!

Listen to this episode to see what “successful in developer relations” means.

Episode source