Someone I work with is subscribed to an accountant’s newsletter that does particularly well With engagement. The reason being each time they include a little ‘challenge’ of sorts (usually something maths based) and encourage people to send in solutions. First couple or so only win something small/novel like a pen or a cup, but it seems to drive engagement to the point where he actively waits for it to arrive so he can try and win!
Thank you so much for sharing this hint! 👍
I will consider it for my upcoming newsletters. This approach seems not only engaging but also motivating for readers and encouraging them to wait and read a new newsletter issue.
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Someone I work with is subscribed to an accountant’s newsletter that does particularly well With engagement. The reason being each time they include a little ‘challenge’ of sorts (usually something maths based) and encourage people to send in solutions. First couple or so only win something small/novel like a pen or a cup, but it seems to drive engagement to the point where he actively waits for it to arrive so he can try and win!
Thank you so much for sharing this hint! 👍
I will consider it for my upcoming newsletters. This approach seems not only engaging but also motivating for readers and encouraging them to wait and read a new newsletter issue.