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Wojciech Rupik for Selleo Web and Mobile

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How To Build A Mobile eLearning App And Make It Thrive?

After Covid-19, the education sector has shifted from traditional methods of teaching towards eLearning. According to Forbes, the popularity of eLearning platforms has increased immensely, with an expected market of $325 billion by the end of 2025. The primary focus of the industry is to develop more user-friendly and comprehensive mobile eLearning software.

But the question is how to build a mobile eLearning app. What if you are not 100% sure of your idea? How will your mobile eLearning app thrive in the market that is already crowded with many options? If you are looking for effective tips, look no further, as you will find answers to all these questions in this post.

First, let us start with the 7 magical tips to help you build a successful eLearning app.

Magical 7 Tips to Build a Successful eLearning App

There are many factors that one needs to consider when building a mobile eLearning app. Here're 7 best tips that will help you get started.


Tip # 1: Develop the Idea and Identify Your Target Audience

First, draw your idea on paper and determine what kind of mobile eLearning app you would like for your business. Do you want to build a stand-alone product, or should it be a part of a larger educational platform? If you're making a Learning Management System for a larger online learning site, for example, you'll be constrained by the platform's standards and specifications.

Knowing your target audience is super important and the very first step of a successful app development strategy. Everyone involved in building the app should have a clear idea of the target audience, their needs, and objectives.

Tip # 2: Drive Your Mission

What is your motivation for doing this? What is your mission, what is your goal? Whether you're helping kids learn math or someone master a foreign language, you must identify your mission. Every eLearning application, including yours, has a goal. Only after you've determined what your app's goal is, you can write a technical specification for it, along with all specifications and features.

Tip # 3: Choose The Learning Format

Text, video, audio, games, and a variety of other learning formats are available. You can use either one format or a combination of them in your app. Which is best will be determined by your target audience and objectives. Game-based learning, for example, is the best learning medium for children, while the audio format might be ideal for working professionals. So choose one and stick with it.

Tip # 4: Design A Marketing Strategy

Most of the time, you'll need to work hard to promote and popularize your app. This necessitates the development of a comprehensive marketing strategy. It's a smart idea to employ a marketing specialist or agency that specializes in-app marketing if you don't have enough marketing experience.

You'll want to use paid advertisements, social media such as Facebook, Linkedin, Instagram or even public relations to get downloads in certain cases.

Tip # 5: List All Technical Specification


Before any software development project can begin, the so-called technical specification is needed. This is a comprehensive technical document that explains the app's specifications and features in as much detail as possible, from A to Z. If you are unable to write this document yourself, you can recruit someone who can or enlist the assistance of your preferred software development company.

MVP, Prototyping, Proof of Concept: What is it and why should I care?

MVP. Prototyping and Proof of Concept are the three most common terms used in the software development for a finished product but with different stages of completion of the product.

  • MVP - A minimum viable product, or MVP, is a publicly available version of a product that allows teams to benefit from customer input.
  • Prototype - It's a tool for quickly validating a concept with users and stakeholders before committing to growth.
  • Proof of Concept - A proof of concept is a bare-bones feasibility test of your central premise that determines whether or not an idea can be achieved.

It is very important for you to understand the difference between MVP, Prototype and Proof of Concept and which method is best for your software development team.

Tip # 6: Hire Developers: in-house vs. outsourcing

Whether or not you can find a trustworthy development partner will determine if your software project succeeds. So, where do you go to look for one?

To begin with, ensure that the developer has an established track record and extensive app development experience. Make certain that their cooperation terms are straightforward and open and that you are comfortable with them.

Tip # 7: Test, Test and Test

After your app has been launched, you must perform thorough testing with real users. Allow them to try out the app and provide feedback. This will help you to spot any flaws as well as areas that need to be updated.

One of the best and most considerable things for a business willing to get into mobile eLearning apps is to opt for industry best practices.

What are the types of eLearning Platforms?

The e-learning platform aspires to be as close to a replacement for the conventional classroom as possible. Based on the type of education, the scale of institution, and nature of learning, Online Learning Platforms can be categorized as:

  • Student Management Systems (SMS)
  • Assessment Software
  • Virtual Classroom Software
  • Video Conferencing Software
  • Massive Open Online Courses (MOOC)
  • Learning Management Systems (LMS)
  • Online Tutoring Platform

Benefits of Investing in Mobile eLearning Platforms

There are hundreds of benefits one can reap by investing their time and money in the business of eLearning platforms. Here, we will elaborate top 5 best benefits of online learning management systems for businesses.


Saved Time And Labor

LMS training typically provides more flexibility than a pre-designed online training course. It allows you to be more creative with your content, layout, and branding. What is more, if your LMS includes a mobile app, you can reduce the technical staff required. Thousands of dollars in programming labor and billable man-hours could be saved as a result.

Boost Performance & Increase Profits

JIT training has a long list of advantages. It assists in facilitating the exact training you need at the precise time you need it. JIT might be something unforeseen for which you haven't planned any preparation. Often it's a technical issue, such as how to request additional funds when traveling abroad. With mobile access, you are able to learn whenever and wherever, even in the middle of a business meeting.

Perfect to Train New Hires

Your new employees may have to adapt to new technologies or your internal systems and with Generation Z making their way into the workforce mobile tools are ideal. It can also be beneficial to the growing number of telecommuters, remote workers, and gig workers. It saves you the cost of purchasing tablets or laptops for them.

For off-site recruits, this is even more important. You don't want to think about field equipment being damaged; there's more transparency and less risk of loss.

Reduced Employee Turnover

Investing in a mobile LMS with a mobile learning app helps you retain your best employees while avoiding the costs of new hire training. If you provide your in-house workers with the training they will gain access to support services available on every platform and perform exceptionally well.

The ability to hone your in-house talent through mobile-friendly online training certification courses is a bonus as you won’t have to think about spending money on developing their talents.

Implement Compliance in Better Ways

Employees can access compliance tools at any time through a mobile learning app when they're in the middle of a task and aren't sure how to continue without violating company policy or legislation, for example. They also have the option of identifying areas for change on their own and resolving the issue on their own.

Industry Best Practices for Mobile eLearning Apps


The experts of the industry have suggested the following steps:

Create an Active, Intuitive, Engaging and Meaningful Learning System

Modern technology has merged with the traditional learning process to make it more effective and feasible. With an online learning system, the purpose is to create an active, intuitive, engaging, and meaningful education system.

  • Active means that the students should keep his/her participation at every step and stay involved in the learning process.
  • Intuitive attributes are very important for an eLearning app. If the user interface is confusing and hard to use, it will be challenging for students and teachers to use it. So, intuitive here means the friendliness of the system.
  • An app can be engaging by implementing motivational quotes, messages, and badges.
  • Meaningful learning means that at every step, students are aware of exactly why they study this or that subject and what they will get as a result.

Use A Combination of New and Traditional Methods

Using a combination of new technological and old traditional teaching methods is highly recommended when it comes to the online learning system. Techniques such as:

  • Project & Problem-Based Learning: Real-life learning is far better than consuming facts and theories from books. It is better to make the students understand the theories by placing them in the real world.
  • Cooperative Learning: Social Networking and Corporate environment training should start from school, and it is far more rewarding.
  • Gamification: One of the latest technologies is Gamification. It keeps the attention of students in the app where they play and learn at the same time.

Read also: How To Develop A Mobile App - Best Practices

Make a Personalized App

One of the most significant benefits of having mobile applications is personalization. The content or curriculum tailor-made to users’ needs is one of the features that can attract and engage people to your app.

You can achieve personalization in an eLearning app by the following methods:

  • Creating a username for each individual
  • letting students pick an avatar and customize it to their own needs
  • Integrating search based curriculum based on student’s browsing habits and preferences
  • Let students check their progress reports
  • Let students connect the app with their social media accounts

Don't Overcrowd your App

Don't overcrowd your app with unnecessary features and functions. Having too many features in an education app can make the real purpose vanish for students. Having multifunctional apps is not bad. But the line where they become too confusing for users is thin. It is better to concentrate on one aspect and push it further or make use of other techniques.


Integrate Social Networking in the App

Learning can be more accessible when you can turn to someone for advice or study in a group to understand the concept better. You can either incorporate your social elements in your app’s design or integrate them with the existing social networks.

Select a Monetization Model

Before picking any monetization model, you should understand that eLearning apps are different from other apps. The most profitable models you can choose for an eLearning app are:

  • Subscription-based pricing plan
  • Limited Premium account and then ask for a paid subscription
  • Course Fee
  • In-app ads
  • In-app purchases
  • Paid Certification

Focus on KPIs

Never lose track of key performance indicators that matter in pursuit of a higher number of users.

You can set the following KPIs for your app:

  • Retention rate
  • Churn rate
  • Daily and monthly active users
  • The average revenue per user and average revenue per paying user
  • Return on investment and Lifetime value.

Read also: Why Choose React Native For Your Mobile Tech Stack?

Why Use React Native Platform to Build an eLearning App?

React Native is rapidly gaining interest among the worldwide communities and expanding its market share. React Native is simpler to use and highly adaptable.


The question is if React Native Good for your Project? Here is a list of benefits that why should you consider this framework:

Tried and Trusted

First and foremost, Facebook created React Native to build a great smartphone app for their social portal. You've most certainly seen it on your phone via the Facebook mobile application. Does it have the sound of a native app? Yes, it does.

However, after React Native became open source, more businesses have opted to take a chance to use it to build their smartphone applications. Here are a couple of examples.

  • Facebook
  • Instagram
  • Skype
  • Tesla
  • Walmart
  • Discord
  • Bloomberg

You can build a single codebase that runs on both Android and iOS with React Native. It not only works, but it also compiles to native Java and Swift code. React Native, in particular, serves as a link between web UI components and their Java/Swift counterparts.

Consider the ramifications for the app development project. For two systems, there is no need for two production teams. There's no need to match features and layouts. You simply grow more rapidly and get more value for money.

Choose the Language that you Know

Developing React Native apps needs less technical experience. You almost certainly have someone on your staff who can program in JavaScript, if not explicitly ReactJS. As opposed to developers who know Java or Swift, JS developers are easier to come by.

Advancing Everyday

React Native is currently being developed. Both Facebook and the thriving React Native network are actively trying to develop the framework. If you can't fix an issue right now because React Native doesn't have a solution, it could be changed in a few months.

Microsoft was so taken by React Native that they created their fork, React Native, for Windows. Developers will now build applications for Windows 10, Windows 10 Mobile, and Xbox One with greater ease due to their solution.

Add Third-Party Plugins

Third-party plugins and APIs, such as maps and payment modes, are also simple to integrate with React Native.


End Results - Great Mobile Apps

For smartphone applications, React Native is ideal. It has a slick, seamless, and intuitive user interface that reduces load time dramatically. It is easier and less expensive to create apps in React Native without sacrificing accuracy and features.

Reduce Cost & Rapid Development

React Native is an excellent choice if there is a need to build an app for both iOS and Android. It helps the developer by reducing the codebase work up to 95%. It comes with open-source pre-build libraries that can accelerate the development process.

Sum up

A major credit of the increased popularity of Online Learning Platforms goes to Covid-19 Pandemic. It brings a true paradigm shift in the system. Millions of people worldwide took up online courses during this crisis to help them get through and turn this lockdown period of stay-at-home to their advantage. It is also expected that even after the Pandemic, the popularity won't stop hailing. This means it is a good time to invest in e-learning mobile app development.

But building a successful and effective eLearning mobile app isn't child's play. The biggest challenge you may face is to hire the right team to develop your desired app. If you want to build an app with specific features, you need someone with experience. So, don't overthink - we can help you with that. We have highly experienced developers who have already worked for many clients developing eLearning apps. We welcome you to contact us for more details.

Top comments (2)

marksmithus profile image
Marksmithus • Edited

Creating an educational application is not that easy, so it is important to plan everything properly. Happen to find another useful article where the Duolingo-like app development is explained.

jasonstaurt4321 profile image

The ideas are good and if you follow these steps then you will have a good elearning app. We also provide you the best educational video streaming platform. Just check it out.