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Brandon Foster
Brandon Foster

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What’s product design really about?

Product design is a fascinating field that combines creativity, technology, and problem-solving skills to create innovative solutions for real-world problems.

Product design is critical to product development, but you should know it's not the same as building a product.

Product designers are responsible for developing innovative solutions to solve people's problems, while developers and engineers bring those designs to life.

If you're interested in pursuing a career in product design but don't know where to start, this blog post is for you.

Together, we'll cover the basics of product design, provide tips and resources to help you get started, and outline the skills you'll need to succeed in this field.

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1. Learn How to Manage a Project

Effective project management is a crucial part of product design. Designers must communicate effectively with various stakeholders, including the development team, customers, and others.

Several tools can help with project management, such as Jira, Asana, Trello, and monday dev. I personally recommend monday dev because it's user-friendly and has everything our team needs.

It’s also backed by monday DB (which makes it about 5x faster and enables you to store millions of data points without slowing down the tools’ functionality—I've used tools like Notion that break under moderate info load, so it’s a genuine concern for medium-sized and larger businesses).

Designers can leverage the capabilities of monday dev to enhance their product design process in several ways:

  • Collaborative workspace: A centralized platform for designers to collaborate with their teams.
  • Live status updates: Keep everyone in the loop. Automations and shared dashboard views update stakeholders and clients on the progress of tasks and overall project milestones.
  • Sharing inspirations: Multimedia sharing allows designers to share inspirations like photos, videos, sound effects, and GIFs.
  • Task and time management: The platform's simple layout and timeline feature help designers manage tasks efficiently and visualize project timelines, making meeting deadlines and tracking progress easier.
  • Remote accessibility: Designers can access work and boards from anywhere, facilitating remote work and flexible working conditions.

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In short, it's versatile and user-friendly. Designers can manage their projects effectively, collaborate with teams, share ideas, and track their work seamlessly, all in one place.

2. Get Familiar with Agile and Scrum

To effectively manage projects and adapt to the fast-paced business environment, it is important to familiarize yourself with Agile methodology. Within Agile, a specific branch called “Scrum” provides additional structure and clarity to roles and processes.

Agile is a flexible approach to project management that focuses on collaboration, adaptability, and continuous improvement. By breaking work into smaller parts, teams can quickly respond to changes and deliver value incrementally.

Some key aspects of Agile include:

  • Collaboration: Teams work together closely and involve stakeholders and customers in the process.
  • Continuous improvement: Regular reflection allows for adjustments that improve project outcomes.
  • Flexibility: The methodology adapts easily to changing requirements and feedback.

Scrum is a subset of Agile that offers a more structured framework (compared to other Agile methods like Kanban). It includes defined roles like Scrum Master and Product Owner – which Kandan does not. It also has specific ceremonies unique to Scrum like sprint planning sessions, retrospectives, and daily stand-up meetings. While teams following Kanban may use tools such as retrospectives, these are done on an as-needed basis (in Scrum they’re baked firmly into the processes).

You can utilize resources like Product School for comprehensive courses and tutorials on Agile methodology.

3. Master Design Tools

Now, let's talk about the design tools you'll need. Figma is an excellent tool for creating visually appealing designs, offering a wide range of features and capabilities.

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However, it's important to note that there are other design tools available as well, each with their unique strengths and weaknesses.

For example, Adobe XD is another popular design tool that offers a more streamlined and intuitive user experience, while Sketch is ideal for designing complex wireframes and prototypes.

Ultimately, the choice of design tool will depend on your specific needs and preferences, so it's worth exploring different options to find the one that works best for you.

4. Learn Basic Coding

While it's true that you don't need to be a coding expert to be a product designer, having some basic knowledge of HTML, CSS, and Javascript can be incredibly helpful.

These skills can make communication with developers easier and enhance your design skills, allowing you to create more innovative and effective designs.

Additionally, a basic understanding of coding can help you better understand your design tools' technical limitations and capabilities, ultimately leading to more efficient and effective design workflows.

As a product designer, it's also important to understand how users will interact with your product.

Learning about usability and user experience (UX) design can help you create products that are easy to use and provide a positive user experience.

5. Develop Soft Skills

Soft skills are an essential aspect of product design, as they can greatly impact the success of a project.

Effective communication with your team and other stakeholders is crucial for ensuring everyone is on the same page and working towards the same goals.

Additionally, being able to communicate your design ideas and vision effectively can help you win over stakeholders and secure buy-in for your designs.

Become a Storytelling Master:

  • Explain design choices in plain language: Avoid technical jargon and focus on benefits for users. Think clear, concise explanations, not confusing essays.
  • Create mockups and prototypes: Show, don't just tell. Visualize your ideas through mockups and prototypes to get everyone on board.

Hear Beyond the Feedback:

  • Actively listen in meetings and interviews: Pay close attention and ask clarifying questions to understand user needs and concerns fully.
  • Analyze feedback data: Don't just read feedback, dig deeper. Look for patterns, identify key themes, and translate them into actionable insights.

Master the Urgent vs. Important:

  • Use prioritization frameworks like MoSCoW: categorize tasks as Must-Have, Should-Have, Could-Have, and Won't-Have to allocate your time and resources efficiently.
  • Set realistic deadlines and stick to them: Avoid over-committing and communicate any potential delays promptly. Credibility is a currency in the corporate world!

Other important soft skills for product designers include time management, collaboration, and problem-solving, all of which can help you deliver high-quality designs on time and within budget.

6. Attend Online Courses and Workshops

If you're interested in diving deeper into product design, there are plenty of online courses and workshops available. Udemy, EdX, and monday U offer some great options.

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You can also connect with other designers on LinkedIn to learn from their experiences and get tips.

The field of product design is constantly evolving, so it's crucial to stay up-to-date on the latest trends and best practices.

Following design blogs, attending design events, and participating in online design communities can help you stay informed and innovative in your design work.

In Conclusion…

Welcome to the thrilling world of product design, where creativity meets problem-solving and innovation transforms everyday lives.

Remember, this isn't just about pixels and prototypes; it's about understanding people, anticipating needs, and weaving stories through design. Hone your storytelling skills, master the art of collaboration, and become a champion of clear communication.

The tools are at your fingertips – be it monday dev for seamless collaboration, Figma for dazzling visuals, or Agile methodologies for conquering workflow chaos. But don't forget the secret weapon: your own ingenuity.

This field thrives on curiosity and is fueled by passion! The world needs your unique vision, your problem-solving prowess, and your design excellence. So bring it to the table and watch your career take off as a result.

Feel free to reach out if you have any further questions (or tips). I’m here to help! Just drop them in the comments.

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