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Pavel Keyzik
Pavel Keyzik

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What tool can you suggest to deal with A/B testing?

Hey folks! I want to know if you have any experience in some A/B testing tools. Can you recommend something?

I know about Optimizely, I've also heard a bit about Google Experiments and Microsoft Clarity. Do you know something else or which one should I use? I'm going to use for my personal project, so, if some of the tool provide FREE option and A/B testing, it'll be great, but even if it's paid, let me know what you think I could use.

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Phill Jones

Absolutely! There are several popular A/B testing tools you might find useful:

  1. Optimizely - A comprehensive platform that allows for extensive experimentation and personalization.
  2. VWO (Visual Website Optimizer) - Offers A/B testing along with additional features like heatmaps and session recordings.
  3. Google Optimize - A free tool integrated with Google Analytics, suitable for basic A/B testing and targeting.
  4. Adobe Target - A robust tool with advanced features for testing and personalization, often used by larger enterprises.
  5. Convert - Focuses on privacy and advanced testing features, offering detailed analytics and customization options.

Each tool has its strengths, so the best choice depends on your specific needs and budget and must try unlimited money.