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Discussion on: Taught myself to code 1y ago & recently released my first solo product. My biggest tip for learning...🧠

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otumianempire profile image
Michael Otu

Can you share some tips on branding/advertising

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threehourcoffee profile image
marie ng

Hi Otu,

  1. Keep it simple
  2. Be clear what your brand stands for - what is your main message?
  3. Make sure you have a point of (meaningful) difference
  4. Remember to communicate emotional benefits as well as factual ones
  5. If you're just starting out, focus on a winning a niche vs large audience - it's very hard to cut through to a large audience in the beginning, especially if budget is constrained

Hope that helps!
Marie