Supporting your business by the internet as its backbone is surely a good strategy, but is as common too. So is your website capable of highlighting you among the millions of business websites crawling over the internet? OR Does it have the capability to hold its viewers long enough to revert as positive leads?
Sometimes you have to be pretty much careful in choosing the best Website Design Services for you. So, if your answer to any of those questions above is “No”, here we bring you some fundamental principles that need to be used while designing your business website. These principles will also help you to choose the most appropriate Website Design Company for you to partner with.
So here are the 5 Fundamental Principles of An Ideal Web Design :
1) Correct Balance
Each and every design component of a web design has its own impact or weight, in the eyes of the viewer. Owing to this principle, these components or elements should be used in a balanced proportion around the horizontal and vertical axis to together craft a harmonious visual impact. To employ a correct balance any of the following two balancing approaches can be used
Symmetrical Balancing Approach: In this approach, the weight of these elements is equally distributed on the left and the right plane.
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Asymmetrical Balancing Approach: In this approach, the distribution of the elements is in unequal, but in general in a fixed pattern, so as to make the page look more appealing as well as balanced. Here is where the web design services you choose play an important role.
2) Grid Formation Rule
‘Grid Formation Rule’ or ‘Rule of Thirds’ is a common principle of photography, but the rule fits perfectly into web designing too. This principle requires you to break the web page into a 3x3 grid pattern, making 9 equal blocks of the page. Now using this concept you can place the key elements or the engaging content of the web page at the intersection points of the grids, where the viewer’s eyes are automatically drawn to. The web app development company you choose or partner with can be evaluated using this concept.
3) Proximity
The principle of proximity applies to elements that share a common relationship in terms of visual weight or shape, etc. Many ideal website design services deploy this principle perfectly. In this, the elements with the common relationships are placed in proximity or are assembled in a fixed pattern, while the odd elements are placed at a distance to avoid distraction and employ cohesiveness in the web design.
4) Rhythm & Space
Rhythm and Space go hand-in-hand for a website design, to lead your viewers seamlessly along with the content you desire them to pay attention to. A good web design company never fails to insert this principle in a highly perceptible way for the viewers to travel happily along your desired path through the web page. With this, the appropriate use of spaces is also essential for allowing the viewer’s mind and eyes to breathe comfortably between the key elements.
5) Color Contrast and Typography
The color scheme inevitably remains the first impression that travels to the viewer’s eye, so it is the first deal-breaker or maker a web design company needs to take care about. The color scheme of a web page should neither seem offending nor too calm. The use of a contrasting color theme remains a good idea, with a positive visual impact. On the other hand, the website designer also has to pay attention to the typography employed on the web page. Usually, Serif fonts go good with headlines, while Sans-Serif fonts are preferred for the body content. A maximum switch between 3 font sizes and 3 font styles is acceptable.
Final Words
If you are running a business then you must have a website for your business to represent your products and services. So the next time you have to find yourself the best web development company in India or hire a web developer in India for your business, these principles would surely help you stand out from others. With this, to avail cutting edge web development services in India, contact at –sales@mindnovative.com
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