A unique, attractive, and user-friendly website is compulsory for any business. But without enough SEO ranking, however gorgeous they look and their functionality is, the website is a total waste. That is why apart from the appearance, web designers should make an SEO-friendly website. Thus, web professionals should understand the SEO basics to deliver a top ranking.
Ways to Make a Website SEO-friendly
There are multiple ways to make an SEO-friendly website. But web designers should follow the below tips while coding a website.
Incorporate SEO-friendly site navigation
To avoid a website that is not SEO-friendly, web professionals should add navigation that is SEO-friendly. Many designers use flash objects in the site navigation, but they cannot make it web-crawler friendly and easily accessible. As a result, it affects SEO negatively. So, instead of Flash objects, the SEO company recommends the use of CSS and unobtrusive JS to add fancy effects without affecting SEO rankings.
Use external CSS and JavaScript
Nowadays, external CSS and JS is a must to improve SEO rankings. Therefore, always paste your CSS and JS content outside the HTML file. It is crucial as search engines view a site through its HTML content. Hence, if not externalized, it cannot read the HTML file rapidly, which will affect SEO ranking negatively.
Make the site responsive
It is probably the most crucial SEO tip that should be used while coding designs. Web designers should use media queries or frameworks like Bootstrap or Foundation to make the site device-friendly. Google prefers a responsive site as it adapts to different screen sizes and makes it better for users. Hence, consider this while coding a site.
These are some crucial SEO tips that every web professional should follow while making creative web designs and writing HTML and CSS.
Top comments (1)
Simple and Precise explanation... great content though.
Try using relevant terminologies regarding SEO... that would make more sense.. to let people the SEO and why it is important