Hello fellow tech nerds, I know this recap is very late, but for those of you who didn't hear, Apple held their first event of the year on the 8th of March. This event was a hardware focused event and therefore no software was unveiled.
The first announcements of the event were about Apple TV. Apple just showcased their exclusive movies and exclusive streaming of baseball. Then they moved on to their mid-year refresh of the iPhone lineup. They released two new colours for the regular and pro lineup. The iPhone 13 in 'Green' and the iPhone 13 Pro in 'Alpine Green'.
Next Apple announced a refresh to the iPhone SE. Apple entered this budget category a couple years ago, and I think they did a fantastic job with their iPhone SE (2nd Generation). From the chip to the camera. The only problem this iPhone SE had was the battery life. You would be lucky to be getting 4 hours of screentime on that phone. This year Apple included their flagship level chip and made improvements to the battery and build quality. Now the iPhone SE is a full glass phone. On paper, this phone looks like an amazing budget phone that will get many software updates to come. But we will have to wait for the reviews to start rolling out. Note: apple did bump the price up by $29 USD from $399 to $429.
Now, the next products that Apple unveiled were the real meat of the presentation. They introduced a new chip, M1 Ultra. Essentially this chip is two M1 Maxes fused together using what they called 'Ultra Fusion'. This new chip gives you 20 CPU cores and 64 GPU cores with 128 GB of unified memory. Now this begs the question, what device is going to use this chip? The answer to that is Mac Studio. A new desktop computer for studios and professionals. With the Mac Studio, they also unveiled a Studio Monitor. This studio monitor packs in a 5K Retina display, P3 colour, 12MP Ultra Wide camera, High-fidelity six-speaker system, studio quality mics and an A13 Bionic Chip. With the new addition of this A13 chip, this monitor on paper is more powerful than most phones on the market right now.
While all this does sound good, Apple is going to charge you from $1599 USD for the Studio display and $1999 USD for the Mac Studio. For all this Mac does pack in, this price seems somewhat okay. Let me know what you think in the comments.
Thanks for reading!
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