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Discussion on: What was the most influential piece of software in the 2010s

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Robert Kingston

Google Analytics (and by extension other web analytics tools) - A free and easy way for developers, webmasters and product managers to get quick feedback on the usage of their websites and apps. Data helped focus developers' attention on solving real user problems.

True, GA was around since the mid naughties, but it really gained traction in the 2010s. And now it supports some of the world's largest sites.