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Jonathan Hall
Jonathan Hall

Posted on • Originally published at jhall.io on

What's the difference between a product vision and a product goal?

What are your thoughts?

My short answer: A vision is a long-term guiding principle. A goal is a short-term specific thing to help you achieve that vision.

Example:

Product vision: Take over the world!

Product goal: Attach laser beams to the heads of sharks.


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