Today, when you think about any basic activities that human beings require on a regular basis, there are apps that perform the job. There are apps for booking cabs, booking household services, finding your date, ordering food and grocery, managing your finances, and even finding companions based on your mutual hatred for things!
In this tech-world where the count of mobile apps is quite saturated, apparently, there is a need for mobile app marketing with utmost efficiency. Properly marketing your mobile apps not only ensures good download numbers but also better penetration in the right markets. Choosing the right mobile app marketing company makes a massive difference to your brand and revenue. It is to be ensured that the mobile app marketing strategies are up-to-date and in line with the business philosophy of your app.
There are a few astounding numbers that talk about mobile apps, their growth, and the general transition to embracing the digital realm in marketing.
44% of businesses have already migrated to digital being the primary mode of marketing.
According to Seagate, more than 66% of the global CEOs started focusing on digital strategies to enhance their customer experience.
34% of the companies have already undergone a digital transformation and it is interesting to note that some of these companies are more than a century old.
More than 50% of the CEOs across the globe have agreed that digital improvements have resulted in a direct increase in their revenue.
As mentioned earlier, there is a growing need for marketing your mobile app. However, as much as technology, marketing is evolving as well. Therefore, it is important to stay ahead in the game and watch out for the trends of the future when it comes to marketing, especially on the mobile app front.