There have been several cases where companies have lost control of their domain names due to a variety of reasons. See some of the top trending companies' case studies that have led to this Article:
Case 1 in 2013: Regions Online Bank forgot to pay their domain renewal bill. Customers couldn’t log in to regions.com accounts, prompting a wave of concern 🤯.
Case 2 in 2015: Google amost sold google.com for $12. former Googler was checking out Google Domains when he saw that google.com was for sale. the ownership didn’t last long, though. Google Domains canceled the order because they controlled both the domain and registry service 🤔.
Case 3 in 2018: The Avengers forgot to register their game out domain-name
endgame, By the time endgame trailer was being released, fans were being directed to the “Once Upon a Deadpool” site instead, creating exactly the kind of chaos that Deadpool thrives on. The solution was latter found after@GuyInChair, a Twitter user who offered to trade the domain for Endgame premiere tickets 🤩.
These cases demonstrate the importance of properly managing and renewing domain names to avoid losing control of them and that if ignored it can affect all most every industry.
It is important for companies to keep track of the expiration dates of their domain registrations and to renew them in a timely manner to avoid such incidents.
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