E-commerce has become a new rave in the market. With many multi-national companies, as well as small businesses, launching their own e-commerce platform, it has led to the rise of eCommerce web development. When it comes to choosing an e-commerce platform to develop e-commerce websites, there are multiple options. Magento is among the best e-commerce platform which is often used by Magento development services. A large portion of e-commerce websites all over the world are built on the Magento platform. It is a full-featured and flexible e-commerce platform that is available in the market and works with every type of business. But why should you use Magento for e-commerce platform? To answer these burning questions, let’s look at the top factors which will convince you.
1. Open-Source
This actually means that the developers can easily modify the source code as well as additional features and functionalities by creating or installing plugins and add-ons.
2. Scalability
You can easily scale Magento as per your requirement. Whether you are a small or big online business, Magento can easily adapt to your requirements due to its flexibility. That’s why Magento eCommerce development services opt for this platform more often.
3. Easy Management
Magento can assist you to easily manage multiple stores through one admin panel which saves both time and effort when it comes down to managing the online sales. It has multi-currency and language features along with international support, order and shipping management.
4. User-Friendliness
Its layout offers easy site navigation along with zoom-in capability as well as product reviews. The products in the store can be displaced easily and provide the customers with a great buying experience.
5. Support to M-Commerce
In years to come, mobile will account for the majority of purchases made online. So, you need to be mobile-ready and switch to a Magento as its two editions: Magento Community and Magento Enterprise provide mobile shopping experience across different web browsers as well as devices.
6. Search Engine Optimization
Gaining traffic via search engines remains to be the most effective method to gain a huge return on investment. Magento helps SEO by allowing you to easily create URLs, tags as well as descriptions with relevant keywords. Magento helps in driving inbound traffic and also has powerful tools in order to boot the conversion optimization as well as average order value.
7. Payment Options and Security
Implementing dedicated IP as well as SSL security can easily be done via Magento which ensures that your customers feel quite safe when they are buying online. This platform allows you to easily use multiple payment options which add convenience to the customers.
8. Integration with Third-Party Services
Magento provides you with the capability to integrate any type of third-party applications, extensions as well as additional plugins, easily. This helps in optimizing your e-commerce store like marketing automation, payment gateways and tag management tools.
Conclusion
These advantages of Magento are the reason for most of the businesses which wish to start their online store, hire Magento eCommerce developers. If you want to create an online store for your business hires those developers who have extensive experience in Magento eCommerce development.
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