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Progressive Web Applications (PWAs): Unifying Web and Native Experience

In the world of technology, smartphones, and applications have greatly affected our day-to-day activities. Whether we need to shop for something, need any sort of medical assistance, or want to book a ride, can easily happen from a single app. I would say that you can get everything you want with a single on your smartphone. But have you ever thought that how this is about to happen?
Yes…!!!! I am talking about Progressive Web Applications (PWAs).

So, let’s better understand Progressive Web Applications (PWAs).

What are Progressive Web Applications (PWAs)?
Simply, Progressive Web Applications (PWAs) have become a game changer and a bridge the gap between web and native mobile applications. Progressive Web Applications (PWAs) are web-based applications that give an advantage to modern web technology to provide a mobile application-like experience to their users. They are built with web technology like HTML, CSS, and JavaScript. By the let me tell you, Progressive Web Applications (PWAs) work and have the same functionality as native applications.

Just a second. What is a native application?
Just in one line, Native applications are those software applications that are built in specific languages for specific platforms like IOS and Android.

Benefits of Progressive Web Applications (PWAs)

• Offline Functionality
The most common feature of this product is that they provide you can work without any network connectivity. PWAs enable their user to interact offline and can start their work from where they have left off. So, PWAs help to function seamlessly when no internet connection is available.

• Responsiveness
Different gadgets need different sizes and orientations, so PWAs ensure optimal user experience for different smartphones, laptops, and many other gadgets. PWAs help to optimize usability and engagement across devices.

• Push Notification
PWAs have a feature of push notifications just like Native Applications. This helps businesses to re-engage their user and provide them with personalized updates. This proactive approach helps to get in touch with the users and encourages them to revisit PWAs again.

• App-like Experience
Progressive Web Applications (PWAs) are already installed on your home screen devices. It has eliminated the need to download from your app store on your devices. Users can access PWAs immediately without the headache of searching and downloading from the app store. This approach provides a seamless experience and encourages the user to engage with PMAs efficiently.

• Discoverability and likability
Progressive Web Applications (PWAs) are discoverable through search engines because many PWAs are already converted websites. This helps to expand the reach of your apps.
Every page has a unique URL for sharing and accessing. This helps to enhance the traffic of PWAs.

Examples of PWAs

  1. Twitter – Twitter lite kind of PWAs loads on slow internet bandwidth that helps to improve user improvement.
  2. Starbucks – using PWAs allows the customer to customize their order and place them on time. This approach leads to increasing user adoption and reduces waiting time.
  3. Pinterest – By implementing the PWA strategy, their user engagement and ad revenue were boosted significantly. Conclusion Progressive Web Applications are a suitable option for businesses aiming to provide smooth and engaging user experiences. PWAs provide offline functionality, app-like experiences, responsiveness, push notifications, and increased discoverability by combining the strengths of web and native applications. PWAs are expected to transform the future of application development as they gain acceptance, allowing businesses to engage with more people and provide great user experiences across multiple platforms and devices.

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