DEV Community

loading...
Cover image for sell cookies in nursing homes not neighborhoods

sell cookies in nursing homes not neighborhoods

chrismcleod profile image Chris McLeod ・1 min read

Sell your product to an aggregated common market, not a randomly dispersed one. It is efficient to sell your message once to a room full of people who want your product. It is not as efficient to sell a few messages multiple times to people with little in common. Especially when you consider the barriers (physical space/time) between them.

Where does your market congregate with the most density?

Photo by Alex on Unsplash

Discussion (0)

Forem Open with the Forem app