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Discussion on: Stop setting the language of your website based on user location

 
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Pedro Pimenta

what about products that are available in your region, but not in others? should whole site be in english and some products in ducth(because they're available only Netherlands and translating in every other world doesn't make sense?)

Yes, exactly. The page and info for that product can be on the language that it's available in (in this case, decided by region). But the overall UI and navigation should maintain your language, so you can still navigate and get out of there.