It is not hard for you to address that Google Analytics is free of cost and quite versatile in its usability. It is also easy to use without any rocket science behind it. You can further use this said tool for the chance of maximizing the SEO efforts and then discovering some of the quick wins for the present campaign. There are some points for that you need to know and get associated with the value of New York SEO once and for all. Right from setting up the current Google Analytics accounts to just understanding the use of this tool, there are so many parts to it that you might care to understand and acknowledge. For that, learning the tool beforehand can serve the purpose well.
Enjoy the preface section:
If you are lucky enough to already get yourself the Google Analytics, then you have come to the right spot. But, if you have not gone that far yet, there is nothing to be worried about. Instead of that, you might want to log online and check out some of the freshly updated articles on how you can set up Google Analytics to take use of their services. Well, the ways are quite simple and anyone can do that. The research materials will walk you through the entire process with ease and help you to save time and show you how you can set everything up and running. The steps are probably quite easier than what you have thought of it, mainly if you are using a hosting service or CMS that has already been made for your installation, to say the least.
Google Analytics Account that you should learn ad care about:
There are times when unfortunately the guides might forget to cover GA’s confusing layout and even the menu system. GA is here to offer a proper combination of top class navigation for the account level information. After that, it is going to use the reporting section, where you will come to learn more about the analytics data. This side’s navigation is here to break down all the options to drill right into the field of analytics data.
Navigation of Analytics to cover and discover:
The reporting section’s navigation side is mainly broken down into some of the major segments, making it easier for people to go through the stages and understand its needs well.
- The first one is called shortcuts. It is one major and really handy feature, which is used for creating none other than shortcuts. Whenever you have drilled down right into data, you might want to click the present shortcut button on the said page.
- Another option in here is the dashboards. If you are planning to create a customized dashboard, then you can use Google analytics for creating one more or less like a dynamic report. This is one stage for you to address whenever you are actually trying to get a proficient overview of the account with the figures that you have always cared for in here. It will be an easier task for you to consider if you are properly familiar with that of GA.
Overview of the Audience button to catch up with:
Once you are done with the shortcuts and dashboards, a proper link is then going to be placed to page which is associated with shortcut sections. It will help you to return to the page ASAP. There are some parts of the Audience tab that you surely want to address while decorating your GA tool based page. So, make sure to understand those points right now.
- The first one is intelligence events. Here, some of the automated alerts will get generated for you or if you want, you can add some of the custom alerts too. These sections will mainly work as first warning sign that something has gone wrong with SEO or website campaign. To be using it in its best condition, you can set up these emails whenever they are triggered and showing the results in your account too.
- Another option in this section got to be real time. This form of service mainly works like compact analytics, with some of the limited data and options to go with it. But, this section will actually show you what exactly is going on at this point. You will come to know the exact number of people visiting your site right at this second, the pages you might have to look for and for how long it is going to be. But, you have to be warned as it is easier for you to get sucked right in and spend way too much time in sharing at screen without getting hold of any actionable data.
- Working on the audience is the last step to consider in this regard. You need to be aware of the people who are actually looking at the website right now. This data will surely help you in understanding the audience well, right from the basic demographics to that of technology and location. Some of the technology based options in here are OS, mobile, desktop and more.
- Another one got to be acquisition in here. You need to know how audiences come to find about the existence of your website. It will provide you with the breakdown by channel on how traffic might have arrived at the said page. For procuring any form of data for the SEO section, you might have to get linked up with the Search Console account. Lucky enough for you, it is mandatory for you to click the button now and then follow the onscreen instructions in here. It can very well get verified through the GA account, which is one straightforward procedure for you to follow.
Understanding these points will help you to know more about the Audience section and Google Analytics in general, as a whole. Remember to go through the points first before anything else.