Big companies are ready to give a lot of effort (and big budget as well) to learn about their customer journey and understand shoppers’ behavior. One of the greatest ways to get acquainted with your customer is to apply Neuro Customer Experience.
Neuro CX market is becoming more popular and affordable to companies from various spheres from year to year. The map below shows the intensity of neuromarketing agencies that can be found today in various geographies. As we can see the majority of them are located in Europe (according to NMSBA). Though there is an evident trend of active development of neuromarketing in Central America — one of the reasons for that is the development of neuromarketing discipline in the Universities of these countries.
[https://vc.ru/u/776402-anna-pismennaya/629359-5-steps-for-launch-neuro-cx]
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