The problem I see is we're not dealing with people, we're dealing with organizations. Its a bit odd but I don't think a company would decide to pay for such a service.
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We're a place where coders share, stay up-to-date and grow their careers.
The revenue split is certainly a tricky question, however at this point it seems obvious that:
When it's easier to buy it people tend to do so. I definitely think it's worth working around that idea.
The problem I see is we're not dealing with people, we're dealing with organizations. Its a bit odd but I don't think a company would decide to pay for such a service.