Alyss has been working in tech since 2012, with diverse experience in Sales Engineering, Developer Advocacy, and Product Marketing with companies such as GitHub, Box, Atlassian, and BigCommerce.
A book that built on ideas that Tipping Point introduced is Made to Stick from Chip & Dan Heath. I'm only about 20% through, but you might enjoy it.
Another one is Crossing the Chasm. It provides more marketing and sales learning but does it with modern high tech context like Salesforce.com's success.
I started writing software in 1984. Over the years I worked with many languages, technologies, and tools. I have been in leadership positions since the early 2000s, and in executive roles since 2014.
A book that built on ideas that Tipping Point introduced is Made to Stick from Chip & Dan Heath. I'm only about 20% through, but you might enjoy it.
Another one is Crossing the Chasm. It provides more marketing and sales learning but does it with modern high tech context like Salesforce.com's success.
Great list!
Thank you, Alyss!! I actually read both. You are right, those are some great books!!