The "why" of SEO is because Google is looking for decent pages, and it's rewarding people who make decent pages (or trying to).
If a page doesn't have a decent structure, then it's a bad page and it's better if fewer people see it, simple as.
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The "why" of SEO is because Google is looking for decent pages, and it's rewarding people who make decent pages (or trying to).
If a page doesn't have a decent structure, then it's a bad page and it's better if fewer people see it, simple as.