Yes, what really gets me is the fact that it's actually worth it from a business perspective a lot of the time! It often isn't given roadmap time or effort, but performance is a feature too, in the sense that it literally increases conversions, click through rates, and user satisfaction.
I think that coming up with actually meaningful metrics and targets to help to demonstrate this fact to people will help. Being able to get to a point where you yourself can see both an improvement in your metric, and the business goals – it should be clear that the ongoing investment is worth it.
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Yes, what really gets me is the fact that it's actually worth it from a business perspective a lot of the time! It often isn't given roadmap time or effort, but performance is a feature too, in the sense that it literally increases conversions, click through rates, and user satisfaction.
I think that coming up with actually meaningful metrics and targets to help to demonstrate this fact to people will help. Being able to get to a point where you yourself can see both an improvement in your metric, and the business goals – it should be clear that the ongoing investment is worth it.