Thanks for the honest post. I find the term "culture fit" to be coded language, a euphemism that could just about mean anything. It could just be that I had wrong face, or said "um" too much.
Shopify calls it "values alignment". For minorities and LGBTQ it's a question of passing "as normative". I have many a time doubted that my lively, humorous, and sometimes snarky (never about workplace) twitter account has put me off people.
Recruitment should be judging by irl attitude, references and experience on the job, but rarely is it about that. :p
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