re: Google I/O Announcements VIEW POST

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re: Am I the only one who thinks "time spent on site" is a bad metric? I want my users to be done and gone in a flash. If you have to flail about to ge...
 

For my lab, the end product is a huge file of genomic data, for which people spend up to thousands of dollars of grant money, so people come here, do their work and leave.

For a newspaper site, for example, the goal is to get people reading, which exposes them to ads, which pay the bills. Here, "time spent on site" is exactly the metric at play.

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