For example, video chat apps will actually have a hard time because there are dominant competitors on the market already (think Zoom, Google Meet). Entering this market will require 1.5x-3x times the marketing budget of a dominant competitor, which requires a lot of venture capital, and doesn’t sound like it can be done via a customer-funded approach.
What could work is the education/consultancy business that helps companies set up their work processes for remote work, because a lot of companies went remote overnight, and have no idea how to do this.
For example, video chat apps will actually have a hard time because there are dominant competitors on the market already (think Zoom, Google Meet). Entering this market will require 1.5x-3x times the marketing budget of a dominant competitor, which requires a lot of venture capital, and doesn’t sound like it can be done via a customer-funded approach.
What could work is the education/consultancy business that helps companies set up their work processes for remote work, because a lot of companies went remote overnight, and have no idea how to do this.
That's so interesting. And make sense.