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Guide to Growth Hacking eCommerce with Magento

Magento is an enterprise-grade eCommerce platform that is highly regarded for its customization capabilities. Back to buy technological giants like Adobe, this eCommerce platform occupies significant market share, bested only by the likes of Shopify, WooCommerce, Squarespace, and Wix Stores. With the advent of Magento 2, Adobe has officially declared the company’s objective of furthering their claim in the stake and working towards dominating this sphere. Accordingly, businesses are more inquisitive about knowing everything about Magento website development services.

In this guide, we will cover:

Benefits of Magento eCommerce Development
○ Advanced Features
○ Open-Source
○ Mobile-Friendly
○ Page Speed
Tips for Selecting the Right Magento Web Development Company
○ Determine the Needs and Requirements
○ Plan and Set a Budget
○ Look for Certified Magento Developers and Partners
○ Ask Relevant Questions

Benefits of Magento eCommerce Development

Magento, a popular platform for implementing eCommerce apps for online marketplaces, offers a number of benefits such as:

- Advanced Features

Magento is a robust platform that can easily manage several thousands of products. Therefore, those opting for Magento eCommerce development don’t have to worry about its performance and scalability. It provides you with complete agility and control over the functionality of your online channel. Studded with several high-end features, it can effectively transform your store.

- Open-Source

Magento is one of the most popular eCommerce platforms because it is open-source and SEO-friendly. The free platform offers businesses a digital solution to sell online. It also has a slew of options for integration and customization. Custom Magento development enables you to create a unique solution and set yourself apart from the competition.

- Mobile-Friendly

mCommerce is gaining prominence across the globe, with mobile accounting for over 67.2 percent of all e-commerce. Owing to the steep and steady rise in mobile shoppers, you need to make sure that your online store is mobile-friendly. Magento eCommerce development, when done responsibly, allows you to optimize your eCommerce website for mobile phones.

- Page Speed

Magento boasts lightning-fast webpage loading speed. Good site performance and speed play a significant role in increasing revenue, visibility, traffic, and conversion rates. It also decreases the bounce rate.

Tips for Selecting the Right Magento Web Development Company

Selecting a Magento development agency can be tough. However, here’s a checklist you can follow to identify the right Magento company that fits your needs and budget:

- Determine the Needs and Requirements

Before exploring different Magento website development services, you need to first identify your needs. Figure out what your requirements are, and how well they align with your business objectives and goals. List down things like the tech stack, results you expect from the project, available resources, areas for improvement, and potential bottlenecks.

- Plan and Set a Budget

The cost for developing an eCommerce website varies depending on the business size, e-store functionality, complexity of the design, type of vendor, etc. If you wish to differentiate yourself from the competition, you can go for custom Magento development. However, you should bear in mind that custom-made solutions usually cost more, depending on the specs, requirements, and complexity of the design and development. Calculate the costs, and set a budget accordingly. After that, you can find a Magento development agency that can offer you services within your budget.

- Look for Certified Magento Developers and Partners

Magento boasts a global network of experts and partners. You can hire Magento certified developers or partners for your project. Certified partners are thoroughly trained and vetted and have an updated knowledge of Magento. Magento experts can be found from the Magento partner directory as well. However, make sure to select the one with a good client base and a history of successful Magento implementation.

- Ask Relevant Questions

In order to find the right Magento web development company for your project, you need to conduct a thorough evaluation. To do that, you have to ask the right questions. Find out what the company does, what kind of Magento website development services they offer, and what kind of projects they have worked on in the past. Even though you may feel tempted to base the selection purely on budget and certifications, you must consider other essential factors as well. Here are some questions you can ask:
● What is their Magento web development process?
● Do they offer customer support and maintenance services?
● Have they completed major Magento integration, migration, and customization projects?
● What is the approximate timeline for the project?

Final Words

To ensure successful Magento eCommerce development, you must choose the right development services. Make sure that the Magento development agency offers technical assistance, has a deep understanding of the platform, and has the necessary tools and resources to deliver the best-in-class system.

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