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Discussion on: How do you refer to the reader?

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Pedro Pimenta

For "general public" guides I prefer you because it makes me feel empowered, like I'm learning and accomplishing something on my own. Whereas using we makes me feel more like an helpless child that needs to be guided in every step.

But in the end it doesn't matter, if the guide is useful we'll like it and you'll always have opposite tastes like Tim Smith's and mine.