It is, not only are they trying to falsely improve their SEO, but it is also a kind of phishing attempt. They make google display the wrong number in their top results for legit brands (like Google pay, etc.) and end up Scamming unaware folks who think that these are legit customer care phone numbers / websites. This kind of fraud has been doing its rounds in India recently.
Pretty toxic stuff. 😔
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It is, not only are they trying to falsely improve their SEO, but it is also a kind of phishing attempt. They make google display the wrong number in their top results for legit brands (like Google pay, etc.) and end up Scamming unaware folks who think that these are legit customer care phone numbers / websites. This kind of fraud has been doing its rounds in India recently.
Pretty toxic stuff. 😔